Business Coaching for Small Business Owners

Running a business can be challenging and, at times, isolating. Through structured coaching using the GROW framework, I help small business owners gain clarity, make confident decisions, and stay accountable to their goals.

Business coach meeting with mentee

Running a Business Can Feel Isolating

When you're running a business, you're expected to have all the answers. You make decisions every day, manage clients, handle finances, and plan for the future. It can be difficult to step back and see the bigger picture, and often there is no one independent to talk things through with. This is where coaching can make a real difference.

Common challenges I help with:

  • Feeling stuck or unsure about the next step

  • Making important business decisions alone

  • Losing focus or direction

  • Lack of accountability

  • Wanting to grow but not knowing how to move forward

  • Needing an independent, experienced perspective

A Structured Approach Using the GROW Coaching Method

My coaching is based on the GROW model, a simple and effective framework that helps turn ideas into action. It provides structure to our conversations and ensures that each session leads to clear outcomes and practical next steps.

  • Icon for Goal

    G — Goal

    What do you want to achieve? We define clear and realistic goals for your business and your role within it.

  • Icon for Reality

    R — Reality

    Where are you now? We look at your current situation, challenges and opportunities.

  • Icon for Options

    O — Options

    What could you do? Together we explore different strategies and possible ways forward.

  • Icon for Will

    W — Will

    What will you do? We agree on clear actions and next steps, creating accountability and momentum.

Learn More About the GROW Coaching Model

The GROW model was developed by Sir John Whitmore and has been widely used in coaching, leadership and business development since the late 1980s. It is a simple and practical framework that helps turn ideas into clear actions.

If you would like to learn more about the model, this short video provides a clear and easy-to-understand explanation.

1

Free Discovery Session

We start with a free discovery session where we discuss your business, your challenges, and what you would like to achieve.

2

Define Your Goals

We clarify your goals, your current situation, and the key areas you want to work on using the GROW framework.

3

Coaching Sessions

Most clients work with me over a series of sessions (typically around five), held monthly or every two months.

4

Action and Accountability

Each session finishes with clear actions and next steps, so you continue moving forward between sessions.

How Coaching Works

Coaching is a structured but flexible process designed to help you gain clarity, make better decisions, and move forward in your business. We work together over a series of sessions, with a clear focus on your goals and practical next steps.

Coaching session

Who Coaching Is For

This coaching is designed for people who are running a business or starting one and want more clarity, structure and accountability as they move forward.

This coaching may be right for you if:

  • You are starting a new business

  • You run a small business and feel stuck or unsure about your next step

  • You have ideas, but need help turning them into a clear plan

  • You want help making important business decisions

  • You want accountability and someone to keep you on track

  • You want an experienced, independent perspective on your business

If you are looking for clarity, direction, and a structured way to move forward, coaching can provide the support and accountability you need to achieve your goals.

David Carnegie
Business Coach

About David

I’m originally from Scotland and moved to Australia 17 years ago through my work in banking. Over the years I worked with organisations including ANZ and NAB, where I was involved in mentoring, coaching, and training staff and business clients.

I hold a Certificate IV in Training and Assessment and am involved in different mentoring programs, including the RACV Club mentoring program. After many years of mentoring and coaching in different roles, I established Whinhurst Coaching to support small business owners as they navigate the challenges of running and growing a business.

I enjoy working with people who want to move forward, make better decisions, and build a business that works for them.

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Book a Free Discovery Session

If you would like to talk about your business, your goals, and the challenges you are facing, I offer a free discovery session. This is an opportunity for us to discuss your situation and see whether coaching would be helpful for you.